Our story began over ten years ago when we became involved in the furniture industry. We had a showroom selling both imported lounges and our own Australian manufactured sofas. Life was good. Then the GFC hit and the Australian dollar went haywire, the economy bunked and unfortunately we had to close down our workshop.
Over the years we have toyed with the idea of beginning manufacture again, but the costs of labour and property were too high for us to take a punt. The idea for Lounges Direct has been germinating for quite a while. How do we support Australian Made product without the excessive overheads that can ruin manufacturing businesses? The internet is the answer!
The World Wide Web has grown to the point where many more Australians are buying furniture online. The Australian manufacturing industry has been hit hard by the competitiveness of imported furniture. So lets give the remaining Australian manufacturers a vehicle to get their products out in the market at prices competitive with imported lounges.
“There will never be imported furniture sold by Lounges Direct”
Support Australian made, with the peace of mind that entails.
Lounges Direct has a mission. That is to provide 100% Australian manufactured sofas, chairs and upholstered furniture to the Australian market. We have been involved in the furniture industry for over 10 years and are frustrated at the inability of Australian manufacturers to compete in our own market.
“To provide 100% Australian Manufactured furniture at comparable pricing to imported furniture. We will source Australian manufacturers dedicated to providing quality at a competitive price. We will never sell imported furniture at Lounges Direct”
We will do our best to stimulate the Australian market to trust the Lounges Direct mission.
By buying Australian made at Lounges Direct you have the piece of mind to purchase a sofa or other upholstered furniture at a fraction of the price of buying from established “bricks and mortar” retailers. By doing this you will be supporting Australian manufacturers and Australian Jobs.